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Essentials News

A Part Of West U and Bellaire Essentials Magazine

Nmmm…Cupcakes And Bakery Opens Its Doors To Local Sweet Tooths

November 18, 2010 by Bellaire Essentials Staff 1 Comment

Nmmm...Cupcakes and Bakery Owner Nathan Maynor.

Nathan Maynor, owner of nmmm…Cupcakes and Bakery, is the “chief, cook and bottle washer” of his new business located at 5209 Bellaire Blvd.

Maynor, who opened his bakery in October, comes into the shop everyday around 4 or 5 a.m. to start making cupcakes. By the time the shop opens at 9 a.m., he has made and frosted about 10 different flavors of cupcakes.

He does everything himself from baking, decorating and interacting with customers. When he needs to make a delivery close by, he puts a sign out saying he will be right back.

“This is what I wanted to do,” he said. “This is fun.”

All of his cupcakes are uniquely named and include flavors such as “I Do, I Do,” a white vanilla wedding cake with white vanilla buttercream icing topped with dragees or colored pareills, or “Devil Made Me Eat It,” a dark chocolate cake filled with imported truffles with chocolate or vanilla buttercream icing, topped with chocolate sprinkles or chocolate shavings, among others.

Maynor’s favorite cupcake is “Sugs Velvet Red,” a red velvet cake with cream cheese frosting, topped with red sugar crystals. The cupcake is named for his mother, who was known as “Sugar.”

Many of Maynor’s recipes are inspired by family recipes. He grew up in Beaumont, Texas on a rice farm and often made cakes for his family and friends.

After more than 20 years as a retail manager for Neiman Marcus, Saks Fifth Avenue and Marshall Field’s, Maynor decided to take his cupcake hobby and turn it into a business.

He found the property at 5209 Bellaire Blvd. in August and opened his doors around Halloween. The store used to be a dress sample shop and didn’t have a kitchen, he said.

Maynor remodeled the shop and created a kitchen in the back where he cooks all of his cupcakes and creations.

Maynor uses floor, sugar and butter in his cupcakes and gets all of his products from the local grocery stores. Everything you see in the grocery store is in his cupcakes, he said.

The bakery also features themed cookies and specialty cakes. To order specialty cakes and cookies, call 713-660-8118.

Nmmm…Cupcakes and Bakery celebrated its grand opening on Nov. 11. A portion of the sales were donated to M.D. Anderson Cancer Center Children’s Art Project.

The cupcake shop is open is open Tuesday through Saturday from 9 a.m. to 6 p.m.

Nov 18, 2010Bellaire Essentials Staff

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Filed Under: Bellaire Community, Bellaire Local News

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  1. Stephanie says

    November 19, 2010 at 5:16 pm

    I have visited nmmm…Cupcakes and Bakery and have to say I have never eaten a Red Velvet Cake that did not leave an after taste food coloring in my mouth until now.

    The Sug’s Red Velvet with Cream Cheese frosting and red sugar crystals is to die for absolute Bliss and the best part about this cupcake is it’s taste’s homemade right from the oven.

    I attended the Grand Opening and wow the shop was packed clearly the word is out that there’s a new “Confectionist”in town!

    The Bakery is simple and sweet the cupcakes elegantly displayed on glass serving stands,and hand painted portaits of gaint size cupcakes on it’s walls.

    The owner Nathan Maynor is extremely talented and has a great eye for detail.

    Reply

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