West University residents are encouraged to sign up to represent their city as individuals and to join in community activities in the It’s Time Texas Community Challenge, a statewide competition to create awareness of and a commitment to healthy living, which runs through March 3.
West U’s mayor and councilmembers signed pledges of participation Monday night (Jan. 14), picking up 12,500 points for the city in the process. Individuals who register also get a signing bonus, and then can earn more points in a variety of simple ways for healthy eating, fitness activities, tracking their weight and helping to sponsor a community event.
The 2019 challenge launched on Jan. 7, so West U has some catching up to do, with more than 60 Texas communities registered in the small city category, and the leader, Los Fresnos, already amassing more than 400,000 points.
Winning communities can earn $1,800 grants to create and promote health programs, and individuals qualify for prize giveaways — gift cards and fitness items — as they reach different point levels.
Registration and tracking is done online at https://ittcommunitychallenge.com. The website, operated by the a the nonprofit It’s Time Texas organization, also features resources for individuals and communities to encourage improved eating and health habits, and to make healthier living a community goal.
H-E-B is the sponsor of the program, which was founded in 2014.

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